Meghan Markle's 'master plan' behind rosé sell-out exposed by celebrity chef

Meghan Markle’s debut rosé wine flew off the shelves in under 45 minutes, but not everyone’s convinced it was purely due to demand.

Celebrity chef Jameson Stocks, an ambassador of The King’s Trust, has questioned the Duchess of Sussex’s sales tactic, calling it a “clever marketing strategy.”

Stocks told The Daily Express that the wine, sold in minimum orders of three bottles at £22 each, was likely released in limited quantities to create artificial scarcity and generate media buzz.

“Claiming it sold out within 45 minutes makes for great PR,” he said. “If there were only five items available, it’s clearly a clever marketing tactic.”

While praising Meghan for knowing how to “play the media like a drum,” Stocks speculated that few customers would actually drink the wine.

“These bottles are more likely to be investment pieces than dinner table staples.”

The chef predicts Meghan will expand her alcohol line soon, following the footsteps of stars like Brad Pitt and Kylie Minogue.

“She’ll be branching into champagne, white wine, red wine, the whole range,” he said.

“Whether you like her or not, she knows how the game works.”

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