Meghan Markle's As Ever launch slammed as 'logistical nightmare' by Netflix staff

Meghan Markle officially launched her As Ever lifestyle brand today — but behind the scenes, Netflix staff are allegedly rolling their eyes at the chaos.

An insider has come forward to claim that the team working on Meghan’s latest venture with the streaming giant is already done with the drama — and it hasn’t even hit the shelves yet.

“We’re already over it,” a Netflix source reportedly told MailOnline, delivering a savage four-word takedown just hours before the brand’s much-hyped launch.

According to sources close to the project, staff working on With Love, Meghan and the launch of As Ever are frustrated with what they call a "logistical nightmare." The drama surrounding Prince Harry’s explosive Sentebale charity exit isn’t helping either.

"There's so much drama surrounding them once again that internally the team are over it before it’s even launched," one insider claimed.

"The buying team is struggling because they can’t predict what the demand will be — if any.”

To counter internal doubts, the Duchess of Sussex is reportedly tapping into her celebrity squad — think Hollywood pals and polished influencers — to drive sales by flooding Instagram with aesthetically pleasing jam jars and #AsEver hashtags.

“They’ve seeded it to lots of influencers to get it out there and plaster social media with ‘good vibes’ on launch,” one source added.

What's included in Meghan's first As Ever drop?

As Ever's debut collection includes everything from raspberry jam and wildflower honey to crepe mix and flower sprinkles — all wrapped in Meghan’s signature Montecito-chic aesthetic.

Here’s a peek at the price tags: Raspberry spread (with keepsake packaging): $14; Wildflower honey with honeycomb: $28; Flower sprinkles: $15

The brand’s focus is “elevated, everyday living” — think hostessing, cooking, and cozy-chic vibes for the curated kitchen shelf.

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