Taylor Swift, Travis Kelce ready to aim big as married couple

Taylor Swift and Travis Kelce are eager to build their brand as a power couple following their star-studded wedding bash earlier this month.

According to Radar Online, an industry insider reveals that the Cruel Summer singer and the NFL star are ready to “take a little breather right now to enjoy themselves” after their marriage at Madison Square Garden in New York City on July 3.

However, the source close to the couple, notes, “Making such a public spectacle of their wedding was a stroke of genius because it's proven that the fascination with them and the star power behind them is unrivaled.”

“They really are the undisputed power couple of the world right now,” they say.

The source mentions that every other brand wants to “team up with Swift and her hubby but realised that the couple won't say yes to everything.

“Taylor and her team are far too strategic for that,” they declare.

Reflecting on the couple’s goal, the source points out it’s about choosing “the right opportunities so they can grow their brand and their net worth without jeopardising the goodwill they've built up together and as a couple”.

Interestingly, Kelce and Swift know they're in a position where they can afford to be picky, and that's exactly what they're going to do.

“Make no mistake, this marriage means a pile [of] more money is coming their way,” the insider added.

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