Kylie Jenner 'approves' Hailey Bieber's latest internet trend

Hailey Bieber, who share a one-year-old son Jack Blues with Justin Bieber, became a trend on the internet without her knowing anything about it.

The 29-year-old model is known for being a beauty mogul as she founded the infamous Rhode Beauty, which was later sold to elf for $1 billion.

However, the online community cannot stop obsessing over pictures of Hailey’s male version and Tiktok edits that feature the star.

Not only fans ship her as a man and Kendall Jenner, Kylie herself reposted an AI-generated video of the two as a couple on her TikTok.

She later re-shared another edit of her sister and the model as men, a video that earned nearly 630k views on the platform.

One of the X users joked about not getting married: “It’s [because] the male version of Hailey Bieber doesn’t exist.”

Many netiznes were of the opinion that the Rhode owner’s edited face resembles pop star Shawn Mendes. To everyone's surprise, Shawn and Hailey did date in the past which he called a “zone of limbo.”

Did Shawn Mendes write a song for Hailey Bieber?

It is speculated that Shawn penned down hit track Treat You Better for the entrepreneur, who later married Justin and had a son.

The mother-of-one, who was honoured at the WSJ Innovator Awards 2025, is yet to respond to the viral trend as she is busy with her husband’s upcoming pop-up event in Tokyo, Japan. 

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