Taylor Swift’s highly anticipated Showgirl era is just around the corner, and fans can celebrate the new album with an immersive pop-up experience.
The Grammy winner’s twelfth studio album, The Life of a Showgirl, will be released on Oct. 3, with a Spotify pop-up in New York City running for three days leading up to the launch.
Titled The Life of a Showgirl: A Spotify Experience, the event will take place from Sept. 30 to Oct. 2, with doors open daily from 12 p.m. to 9 p.m. ET.
The free pop-up will immerse fans in spaces inspired by Swift’s music, featuring photo-ready installations and even an Easter egg hunt.
Although Swift herself won’t be present, the experience promises exclusive surprises.
On Sept. 20, the Grammy winner teased what Swifties can expect from The Life of a Showgirl, revealing exclusive photocards and poems tied to the era
RELATED: Taylor Swift moves in with Travis Kelce after announcing engagement?