Emma Watson reportedly playing Bond Girl in upcoming 'James Bond' film

Emma Watson has found herself at the centre of fresh James Bond casting speculation with reports suggesting the actress is among the names being tipped for a potential Bond girl role in the franchise's next chapter.

The rumours have resurfaced following Watson's return to Oxford University where she is pursuing a master's degree in creative writing after taking a step back from Hollywood.

While entertainment reports and betting markets have listed the Harry Potter star as a possible contender but Amazon MGM Studios and the James Bond production team have not announced any casting decisions.

The upcoming Bond film marks a new era for the franchise under director Denis Villeneuve but both the lead actor and supporting cast remain officially unconfirmed.

Supporters believe Watson's global recognition, British roots and experience leading major film franchises make her a strong candidate for the iconic spy series.

Others however argue that her recent focus on academics and carefully chosen projects could make a return to another blockbuster franchise less likely.