Kim Kardashian breaks silence on viral product: ‘so funny’

Kim Kardashian has proven time and time again why she is so relevant and successful, as her jaw-dropping SKIMS underwear venture turned out to be profitable.

The Keeping Up with the Kardashians alum had recently launched skimpy underwear with faux hair, to imitate body hair down there.

In a chat with E! News, the fashion mogul was asked more about the product which is now sold out on the website.

“It was just a fun, silly idea, but you know a lot of other people have done it, like [John] Galliano.”” the mother-of-four stated after revealing that it came to her during a photo shoot on set.

Kim continued, “I’m shocked it got so much attention, we’ve been laughing and talking about it all day long,” at the Thursday, October 16 premiere of Hulu’s All’s Fair in Los Angeles.

As it turns out, not only was the idea to put out the product great marketing for her brand, but it also turned out to be highly profitable.

The SKIMS founder’s daring thong retailed for $32, and contained multiple variations which had netizens talking as soon as it dropped.

How many times did Kim marry?

Kim has been married thrice, her first marriage was with Damon Thomas, second with Chris Humphries and third with rapper Kanye West.

RELATED: Kim Kardashian faces troll for 'out of touch' product: 'Humiliation ritual'