Is Meghan Markle finally succeeding?

Meghan Markle has been trying to establish her lifestyle brand ever since she moved to US in 2020.

The Duchess of Sussex, who is a former actress, stepped down from her royal duties in 2020 along with her husband, and move to US to live a financially independent life away from royal family.

While she has received plethora of criticism on her move, her brans has also been heavily scrutinised.

One of Meghan’s many projects is her brand which she rebranded in the beginning of 2025.

The duchess rebranded American Riviera Orchard to As Ever which has reportedly done well for her.

As the royal prepares for the launch of her Netflix show’s holiday edition, her products have been selling off the website hinting at the take off of the young brand.

A source told Newsweek that her brand has finally found its place.

“Everybody's really pleased that some of the gremlins that were there at the start - that are inevitable with any new business - seem to have been ironed out now... as it relates to things like supply chain, production, scalability, that sort of thing.” the source commented.

The source added that while it is still a ver young business, it is exactly where it should be.

Meghan recently added new products to her brand including honey and candles.