'Zootopia' makers ignore Disney's restrictions about adding Puns

Did 'Zootopia' succeed partly because of 'billion' clever puns?

By TCP News Desk November 22, 2025
Zootopia makers Ignore Disneys restrictions about adding Puns
'Zootopia' makers Ignore Disney's restrictions about adding Puns

Disney Studio limited pun addition in dialogues in 2016 American animated Zootropolis also known as Zootopia.

Jared Bush, co-director and writer, has returned to the franchise with the new installment after the success of the original.

The 51-year-old admitted that the team behind the first film overlooked to stick to a specific number of puns given for the script.

Addressing the SFX magazine, the cowriter told, "I do love a pun. On the first film, we got a note that said, 'You can have a total of five puns in this movie.'”

"This is absolutely true. It was early on. We disregarded that note and put a billion in there,” he added.

Notably, in the upcoming sequel the original voice actor reprised there character, Ginnifer Goodwin as rabbit Judy Hopps and Jason Bateman return as fox Nick Wilde.

Bush continued, "I think there are a lot of people at Disney who love puns.”

"Cory Loftis is our production designer. He also loves them and he's in charge of all the signage you see in-world,” he said, adding, "You'll see a ton of advertisements and brand labels. It is aggressive and we love it."

Further Bush, the Oryx-Antlerson voice artist shared that his favorite puns appear when Nick is looking at an in-universe streaming platform.

He teased, "At one point, Nick Wilde goes on something called HuluZoo, which is a streaming service.”

"I don't want to spoil what they are, but everything in there is a gem. Pay close attention. Our mystery isn't just set in the modern day. It actually goes back in time to some of the creation of Zootropolis.”

"It really feels like it's from a century ago,” Bush concluded.