Katie Price put on blast for excessively altering face

Katie Price was put on blast for using excessive filters on her photos in her latest Instagram post.

The former glamour model took to the photo and video sharing platform to unveil her latest business move announcing that she was the brand ambassador of a hair extension brand.

In the glamorous photo the model showed off her thick and luscious locks and she looked drop-dead gorgeous as she wrote: "Guys I'm super excited to be the brand new ambassador for UNIQUE HAIR extensions... Amazing luxury hair extensions in all lengths and fitting types, and the only brand in the UK in which you can custom make your hair! As you know I've been all around the world for hair extensions and these are by far the best."

She continued: "I'll be changing up my looks all year with this amazing luxury hair, keep your eyes peeled - i can't wait to show you!"

However, the photo was quick to send fans into frenzy as they were quick to point out how her face was excessively edited.

One commented: "Why so edited? Why have all that work done if you don't show your real face?"

Another sarcastically added: "Such a lovely filter! One of the nicest of the many you have used."

And a third said: "More filters then an Olympic swimming pool" while another agreed saying: "you wish you looked like that".

"Stop messing with yr face. Ye beauty is disappearing," another commented.